Wednesday 3 June 2015

Customer Acquisition Retention Centric Platform That Puts Marketers in Absolute Charge

With the availability of advanced data systems that provide detailed information about customers and their preferences, marketers can now create highly targeted and rewarding campaigns more easily than before. Growing competition in almost every industry sector makes it imperative for marketers to use a customer acquisition retention centric platform and create strategies that can drive more relevant traffic to their websites. By using information provided by advanced marketing automation software, they can improve flow of traffic and more importantly, increase conversions.

Unique Technologies for Marketers

Savvy marketing professionals are fully aware of the need to realign their approach to direct marketing by developing precise acquisition and retention models and strategies. They can achieve their objectives, both immediate and long term, by using a proven and features-filled customer acquisition retention centric platform. Using the technologies offered by these automated services, they can segment their markets effectively, categorize prospects that are highly valuable to their business and also attract new customers rather effortlessly.

How Marketers Can Benefit from Such a Platform

The key to acquiring customers is to create a target audience database that includes as many details as possible about clients including income levels, their geographic location, preferred way of communication and others. Once you have the desired details, the process of attracting qualified leads can be put in place. This includes making all pages SEO-ready, creating microsite platforms for enhanced affiliate management and developing a fully functional website that can not only attract visitors but also help in converting them to customers.


Fyoosion is a recently launched customer acquisition retention centric platform that’s designed exclusively to help marketers plan and launch highly impactful campaigns independently without having to fall back on IT for support and guidance. The marketing automation platform uniquely combines technology and marketing to empower marketers. They can use Fyoosion to avoid time-consuming performance testing and analysis.

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