Tuesday 20 October 2015

Marketing Automation Software Can Dramatically Change the Way You Market Your Products



It is hard to come across marketers who have not used marketing automation software to achieve their company’s sales goals. Marketing automation is an integral part of business and is being used on a large scale in managing sales platforms. It is becoming clear that companies using this powerful marketing tool are performing better than others. 

It is apparent that growing businesses cannot do without technology. With markets extending way beyond geographical borders and national boundaries, a whole new marketplace is now available for companies to explore and sell to. Companies are using marketing automation service to bring standardization to businesses operations across the globe and achieve a high level of efficiency regardless of the scale of marketing operations.

With customers using online resources to research and know more about the products and services they are interested in, they connect with you only at the last few stages of a buying cycle. With marketing automation software, you can access special tools to analyze customer behavior and be ready for them at the first point of contact.

In an increasingly competitive marketplace for almost every business domain, customers are flooded with choices. In such situations, it becomes critical for companies to track the moves of their potential customers and present them with the kind of offers they are looking for to close the deal quickly and effectively. Without marketing automation software, this can be tough to achieve.

Monday 12 October 2015

The Game Changer Marketing Engine Which Can Revolutionize Online Marketing



It is clearly evident from feedbacks and testimonials from Fyoosion clients that this amazingly innovative marketing automation platform is a game changer in the real sense. Fyoosion has helped growing companies manage their ecommerce and backend activities better, track inventory in a more effective manner and deal with every other aspect of marketing problem in the smoothest possible manner. 

The game changing marketing engine is sharply focused on analyzing data to maximize and optimize the conversion rates of clients. It is a cross channel marketing platform which empowers marketers by providing them all the tools and technologies they need on one single, user-friendly platform.

Before Fyoosion marketers had to use various types of tools and technologies to carry out critical activities like email optimization, sales optimization, AB/MV testing and surveys. With Fyoosion, they can carry out all these activities from the same software, saving them time and effort.

Fyoosion is a one of a kind, multi-channel marketing platform that helps boost sales significantly which can result in revenue optimization. It is also a proven platform for improving customer acquisition. 

There’s a lot more you can do with this high-end marketing automation software. You can maximize online sales, optimize backend and analyze performance using path-breaking technologies that are unique to this platform. With Fyoosion, you can finally achieve your dream of nimble marketing with its unique approach and creative solutions. It helps you get a specific and measured response to specific marketing input provided to customers.

Fyoosion helps you choose the right solution for your business by finding out what works best for your enterprise. You can get quick and accurate results on all kinds of testing involved in online marketing. The platform integrates over 40 different technologies. Marketers now need just this one platform to maximize, optimize and analyze conversion, customer behavior and acquisition.

Wednesday 7 October 2015

Retention Automation Platform for Effective Management of Your Customer Database

Is it more important for a business to acquire more new customers on a regular basis or to retain its existing customer base successfully? The debate can go on endlessly. Marketing experts are unwilling to take sides. They say both acquiring new customers as well as retaining existing ones are equally important. While acquiring new customers may appear to be easy, given the numerous sophisticated marketing tools available for the purpose, to increase customer retention can be quite a major challenge.

Helps Strike the Right Balance

Marketers are turning to retention automation platform to achieve this. It is quite normal for a company’s core customer base to rise and fall as new customers are added. It is important to regularly assess the number of active customers in the base and ensure that verifying that you are striking the right balance between the customer acquisition and retention numbers. Your customer base must have an impressive percentage of existing customers because it indicates that they love your products and/or services and are not inclined to go elsewhere.

Know More about the Changing Needs of Your Customers

Marketers are always focused on creation of a database that continuously grows over time. Customer acquisition software is being used by smart marketers to improve their count of new and active customers. At a practical level, it is impossible for a company to keep all their customers happy all the time because in a changing marketplace, the expectations also undergo a constant churn. Marketers who anticipate their expectations and incorporate necessary changes quickly to meet them are the most successful. The role of retention automation platform is crucial in helping them achieve this.

There are highly sophisticated retention automation platform options available such as Fyoosion which has been developed specifically to optimize conversion and retain existing customers using a number of marketing tools. These tools are user-friendly and can be easily deployed.