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Wednesday, 16 December 2015

Which Marketing Automation Software Platform is Best for You?

As your marketing strategy matures or expands, automating some of the marketing tasks is a good decision.  Your team can devote more time to creative work while leaving the data gathering and processing to a marketing automationsoftware platform.  But how do you decide which platform would work best for your business? Analyze Your Needs Get a clear understanding of your current marketing needs and what your requirements will be over the next 3 to 5 years.  Some of the items to review in your analysis can include: ·         What...

Monday, 23 November 2015

What Is A Marketing Automation Software Platform, And Why Do You Need It?

In the good old days (was it only a few years ago?), depending or your product/service, you advertised in newspapers, magazines, possibly TV/radio, and maybe did some direct mail. Then you just sort of sat back and waited to see what would happen. Sometimes you could gauge how well your marketing was doing by the amount of sales you brought in. Sometimes, you couldn’t. To be honest, it was the proverbial crapshoot. Then came the internet, and the need for Marketing Automation Software Platforms. 3 billion users … and growing! Can you believe...

Tuesday, 3 November 2015

Cloud Marketing Platform Can Dramatically Change Your Business Prospects

The cloud market is still emerging, and hype is way ahead of reality in this relatively new technology. That’s why it’s important to check out the various options available before finalizing cloud marketing platform for your business. The most effective cloud solutions come with high security, superior quality of service and provide you full control of your systems. Enterprise-grade security is one of the most critical requirements for...

Tuesday, 20 October 2015

Marketing Automation Software Can Dramatically Change the Way You Market Your Products

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Monday, 12 October 2015

The Game Changer Marketing Engine Which Can Revolutionize Online Marketing

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Wednesday, 7 October 2015

Retention Automation Platform for Effective Management of Your Customer Database

Is it more important for a business to acquire more new customers on a regular basis or to retain its existing customer base successfully? The debate can go on endlessly. Marketing experts are unwilling to take sides. They say both acquiring new customers as well as retaining existing ones are equally important. While acquiring new customers may appear to be easy, given the numerous sophisticated marketing tools available for the purpose, to increase customer retention can be quite a major challenge. Helps Strike the Right Balance Marketers are...

Tuesday, 29 September 2015

Using Marketing as a Service Software for Better Content

One of the more difficult marketing tasks is providing good content that keeps people interested and generates the right response.  Marketing as a service software can help in this area by leveraging your good content and freeing up time to help your marketing team use their creativity for better content. Tips for Better Content It is quality, not quantity, which is important for content.  Knowing your audience and what they prefer is the key to delivering the best content that compels the reader to take action. The following...

Tuesday, 22 September 2015

Top 3 Conversion Techniques using a Marketing Automation Software Platform

For any business, conversions can be the difference between success and failure.  Just as with a traditional brick and mortar store, if you have lots of people come in to look but no one makes a purchase, your store will not be open for long.  The same holds true for e-commerce web sites.  Lots of online visitors do not necessarily mean a thriving online business.  A quality marketing automation software platform can boost conversions to make your business successful. Three Keys to Conversions 1.    Know...

Monday, 21 September 2015

Fyoosion - A Game-Changing Marketing Engine

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Thursday, 10 September 2015

Make a Difference to Your Campaign Effectiveness with the Best Direct Marketing Software

Marketing professionals have a lot on their plate in today’s business situation. They have to deal with and decipher tons of data and reach out to customers across various channels to remain relevant and successful in today’s increasingly competitive business situation. Having the right solution to streamline marketing efforts and strategies can make a major difference to outcomes of campaigns. Direct marketing software can be the perfect solution for managing the challenges associated with marketing. Adds More Punch to Marketing Efforts With...

Wednesday, 26 August 2015

Retention Automation Platform Can Help You Hit Your Financial Goals

Marketers are turning to technology to give more teeth to their campaigns and make them more highly targeted. The smarter ones are using advanced data systems to collect and collate detailed information about customers. They can use the data to know about the likes and preferences of their key customers. The data can be used to launch highly effective and successful campaigns. Retention automation platform is being used by marketers to create campaign strategies...